Based in San Francisco, Binance US is operated by the U.S. registered company BAM Trading Services which acts as its official partner. Its relationship with the international Binance franchise is strong enough for Binance US to be designated as its “arm”, yet the Binance CEO Changpeng Zhao claims that he has no "legal titles" or an "operational role" in it. Binance US is headed by Catherine Coley, a former executive at Ripple.
While the platform has started accepting account registrations and deposits / withdrawals of cryptocurrencies, its services do not yet cover the entirety of the US market.
Binance US claims to have taken appropriate measures dedicated to protecting its customers from theft and hacking, in line with its policy of prioritizing security.
At the moment, it is too early to say if Binance US will employ security technologies from the global Binance platform which are usually described as being solid, despite a major hack this platform suffered in May 2019. Yet, the platform also responded to this incident in a generally well-received and timely manner.