The best thing about this software is that it makes our life easier. We can manage all our campaigns in one place, which helps us save time. It also gives us an overview of all our campaigns, so we can easily see what needs attention. I dislike the fact that you have to pay for each module separately. There are some modules that aren't available as a single package. I would recommend this product to anyone who wants to be able to manage all their media buying efforts from one platform. We were able to streamline our workflow and reduce costs at the same time.