Binance coin has much potential to grow because in all activities of Binance exchange Binance coin has min role. Binance exchange is world Biggest cryptocurrency exchange so, Binance coins should be great investment but in low price don't buy if price looks very high. Binance coin is useful for reducing trading fees for users and by aying fees in Binance coin they can get 25 % discount on fees.
Binance coin is runs on its Binance Chain. Binance chain network process transactions very instant and it takes few secounds to confirm. Binance chain transaction fees is nearly free because if you make Millions Dollars worth Binance coin transction then also the fees was in Few cents. Binance chain is very advanced technology and instant.
Binance coin is used in all events of Binance like Binance launchpad - if you are participating in IEO/ Launchpad then you can buy that tokens with only Binance coins and you should hold Binance coin for specific time. In all ways Binance coin has much potential to grow.