So OmiseGo (OMG) doesn't have the same brand recognition as Bitcoin or Ethereum. But that could change as we progress through 2018. It currently sits in the top 50 cryptocurrencies by total market capitalisation. OMG has built teams across Japan, Indonesia, Singapore and Thailand. They're mainly targeting the South East Asian market - as we'll discuss later in this review. Plus they’ve already announced high profile partnerships with companies such as McDonald’s Thailand. Cryptocurrency still hasn't really hit the mainstream. Sure, most people have heard of Bitcoin - but they don't understand how it works or why it's useful. So imagine just how difficult it is right now for businesses to accept cryptocurrency payments - especially in South East Asia. There's not really an easy way to integrate cryptocurrency transactions with a business. Stripe previously accepted Bitcoin but they've now ended their payment support for the cryptocurrency. Therefore OmiseGo is potentially solving a huge problem.