The product came as described and very good quality. The wire has a protective nylon coating and the cable feels very smooth. The outer layer does not stick to anything, making the wire strong and protected, yet flexible. The wire ends are also very well processed. So far there has been no sign of the wire breaking or fraying like classic Apple wires. I can only recommend this product and have already done so. For the company: Please keep up the good work. There's nothing wrong with being a small business as long as your products are of good quality and sold at a fair price. Not Apple specific, but their cables are known to break very often, it just proves that being a big company and a big name doesn't necessarily mean you have good products or care about your customers. Stay true to yourself and your customers, and your business will continue to grow and be recognized.
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