I like that it allows you create your own templates so there aren't any boring ones out of them all! It's really easy but sometimes we couldn’t find what were looking fo r (elements/photos). However this isn;'y their fault because they are great people who answered our questions in detail when needed or wanted us by phone at anytime during working hours even though its after office time!! The best thing about kaymbu was having live support which made me feel comfortable using such an expensive software product from my home country Australia.