PROI likes the black color scheme and aggressive design, EZ Debug LEDs showing what was initialized incorrectly during POST, 4 RGB connectors (2 each for 12V RGB and 5V ARGB) and the cheap price. Some of you might need more features, but this is an entry-level price point with some extra features that others might not give you at this level. MSI also has mid-range, high-end, and high-end boards.
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