I really like how it helps with all of our marketing, whether we are talking about customer engagement or sales enablement. The software makes everything so simple for us! They help you out at every step along your journey making this an amazing tool when using them as well!! Definitely pick up some free trial time from their site if they have one available - but be prepared because once signed-up there's no going back after signing into any paid plans (even though it looks pretty easy). Using freestand helped me understand my target market better than ever before which enabled more effective content creation & campaigns/sales pitches around those insights leading directly to increased revenue growth over previous years by 50%. As mentioned above however i'm not sure what else would give such great results without getting access first hand experience via working together wih FreESTAND team members who were.