I've only been using Airwick plug-ins for many years, but I find myself using them more and more over time. You certainly can hardly last a month at half power, let alone longer. The smell is decent, at least I like it, but it's not very strong (I prefer a more concentrated one so I can tame it). Also, and the main problem, the bottles seem to be half to three quarters full, which I didn't remember before. So not only are they short-lived when full, but less so now; The truth is frustrating. I'll be looking into other air freshener companies as Airwick's latest program seems to be charging big bucks for fewer products that really don't last long. or so. I don't usually get used to my flavors that quickly and change them up every time I order a new batch to make sure I'm feeling something new. However, and especially botanicals, they seem to just die off after a week or so while remaining active, sometimes at full capacity. I tested the theory on a guest and on myself who was gone for over a week and (mostly a plant issue) walked into my house with little to no odor, but the plug is warm as always. Airiwick really disappoints me.
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