I like that they are simple, easy-to use tools with no frills or bells & whistles but just simply what you need them for - marketing automation! The pricing is also very reasonable compared too other companies out there who charge much more per month than we do at MASS 1 (even though it's not as robust). We've been able see results from our campaigns almost instantly which has helped us be nimble when creating new ones quickly without having all of those details ready ahead time, saving me some work once things get rolling again after holidays etc :) This makes my life easier every day since implementing this system into one area where previously i was manually entering data about leads / contacts via spreadsheets each week/monthly :D.
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