The interface feels really intuitive to use - it's very easy for me as an English speaker with no IT experience at all! I'm not sure what features they are planning on adding but if there was one thing that would make this product even better then maybe more content from other languages could be added? We're using their API so we can't add any additional data ourselves unfortunately :( Have been looking into building our own custom solution (using Google) however in terms of ease of implementation AND cost-effectiveness, Atokas has won out every time.