
I confess I bought this on a whim as I love black licorice and found this flavored toothpaste to be fun. But after using it twice a day for a few days I'm impressed. This is a thicker paste and I only need a little. It has a gritty feel (not that unpleasant, but it reminds me of Pepsodent toothpowder) and the liquorice is really, really soft. Ten minutes after brushing I don't notice it at all. I've been using '3D Whitening Gel' for a few years now and am annoyed at how fluffy my teeth feel after brushing and flossing. Teeth feel like I just brushed them at the dentist and I don't pick as much plaque off of them with toothpicks. I will order this again!

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