I love that we can see what our customers are buying, when they're purchasing it etc! It's also very easy to use - even for someone with no IT experience or training at all!! The only thing is sometimes there isn't much info in certain fields which makes me think twice about where i'm putting things down but overall its been great so far. Would definitely recommend this product if you want an overview of your customer base as well their purchases/purchases made by other people within those companies (ie staff).