Let me put it this way. I easily spent over $300 buying hair products for my natural dark brown that I've lightened to light blonde. Everything I've tried in the past to keep frizz at bay (OH MY GOD, SO HARD KRITZ) hasn't worked. I'm buying this $12 gem after reading a few reviews willing to be disappointed again. Apply to your hair for 2 hours, rinse and allow the curls to air dry. Well it's not a miracle cure, I still had frizz BUT after that one use there was a NOTICEABLE difference in the texture of my hair. It was softer, more manageable, and the coconut oil definitely calmed my mane so it didn't seem like I was plugging it into an outlet. I quickly went online and bought 2 more hide and seek jars. It worked 100x better than expensive Olaplex 3 or Keratase conditioners, save your money and your hair!
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