Review on Demographics Pro by Jeff Jemison

The ability to add your own custom tags or use existing ones from another tool like Google Analytics! This would make it easier if you are switching tools at some point in time. A little more customization options might be nice but I think this comes with an extra cost of something else that's not included free tier so maybe just stick with what they offer now? Great analytics software for social media monitoring/analytics. We've been able to do detailed reporting without having to go through numerous spreadsheets which used to take hours each week to create reports manually (and sometimes even then we didn't have all the information).