I like that you can register your own logo for free, but if it's not available then they have plenty of other options to choose from as well! They are upfront with any costs associated so there is no misunderstanding or confusion about what exactly needs paid vs. how much each option will cost me at checkout time (which makes things easier). This was great when registering my business' website - we were able to get our site up ASAP after signing-up without having to worry too much about fees since all pricing/options made more sense compared to other companies out their who charge higher rates than this one did. The only downside would be some delay before getting started because sometimes they need an additional day or two to process registration requests even though most times everything went fine upon submission. We weren't expecting anything extraordinary here; however, once again this was super helpful given.