I think that Hubilo has a great potential and good market position, but they need to get rid of all of the legacy code and start from scratch. For example, it takes too long to add new events (like birthdays) or new registrations (for example, user registration) and the main problem is that the "admin" area is so cluttered with many tiny elements that it becomes impossible to understand what each element does. Hubilo should consider implementing a modern UI framework like Material Design. Overall, Hubilo is a promising platform, but it still has room for improvement. It is already quite a popular platform among corporate clients, so they mustn't ignore this aspect of growth. In addition, Hubilo should seriously consider adding more features to its calendar, such as advanced event management tools and calendar integration with external systems, such as Salesforce.