The best part is how easy it was setup compared to other platforms we've used before! I think there are more options than what you'd expect when setting up your first campaign (ie- custom URL links).
There isn't much room left to customize after adding all our fields so if they start making changes or add new features maybe consider waiting until those have been tested/used properly? We're currently using this tool primarily because its free but also due to ease of use since no coding knowledge required which has helped us get started quicker than some paid solutions would require. It's nice having everything automated within one dashboard once set up correctly - very helpful especially during busy times where manual processes take longer then expected!