The best thing about this product from my perspective as I am using it daily was its ease-of use especially when adding new features/products which are not available yet within existing categories or even with your own category you can create!The support team also helped me alot via email so no complaints there at least regarding customer service department! Nothing much really if anything i would like more updates for future releases but thats just because we need them now! It helps us keep track our inventory levels plus help organize sales events through promotion options such has event reminders where people will be notified before they attend certain sale dates especially during holidays!