I like that this app gives me all of my analytics in one place! It's not complicated to use at first glance but it does take some time getting used too as you have t o learn how everything works together with each other which is great if your looking into multiple platforms or companies such us Facebook/Google Ads etc.. This software will help give an overall view over what we are doing well so far (if any) by giving data about our traffic sources from social media channels e-mails newsletters articles ect...
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