There are five or ten of each primary colour/pattern. Just plain white and plain black came in ten pieces. I don't really like white socks myself so I'm going to give them away - I expected them and they're cheap enough not to mean much to me. I still choose the white ones with the bear that says 'California' on it. In general I like them. My only complaint is that not all of the patterned styles stretch well for my large feet. It's not even every pair with the same pattern, so there is some variability between them.
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