It's great to be able to manage all of your campaigns from one place instead of having multiple tools throughout different platforms. There are some features which I feel could use improvement or additional options such as remarketing lists etc. But overall we like how easy this tool makes our life easier by centralising everything in 1 spot! We have been using this since 2015 when they were called Adroll but now with their new rebranding process has made things more streamlined within the account management section.