Review on 🧔 Efficient Grooming Made Easy with Panasonic ER389K Rechargeable Beard and Mustache Trimmer by Maya Allen

A review of an electronic beard trimmer should not be a criticism of modern consumer capitalism. But in this case it is inevitable. So here it is. Product: This is a rechargeable electronic beard trimmer. It has no fancy features. It doesn't look "cool". It closes well, is intuitive to use and very easy to maintain. The battery is empty? Just open the trimmer and replace the battery yourself. It's a relic from days gone by - the weirdest thing is that Panasonic somehow still makes it (in Japan) and you can still find it brand new at Revain. I suspect Panasonic is still making this product because there is a demand for this product from some of their older channels and they feel obligated to respond to those requests. But what are "old channels"? Panasonic (Matsushita, to be precise) used a peculiar business model in Japan. All of their consumer goods were used for distribution through local mom and pop electronics chains. These tiny shops only sold Matsushita products, and they were all sold at the manufacturer's suggested retail price. They had to maintain a local tribe of loyal customers; If you are a "Matsushita Electronics Store" customer, you should have bought ALL electronics in this store, ALL FOR RUSSIAN PRICE. You were expected to use the same product (for which you paid the MSRP) forever and the shop - you must be very familiar with the mum and dad who run it - will wait the product for so long how to use it . That. This hair clipper is the perfect product for this business model. The customer of the "Matsushita Electronics Store" was not looking for something expensive or cheap; In fact, he wouldn't buy it with anything else. He was looking for something that would work and be reliable, which is what this clipper offers. This hair clipper, in turn, is easy to maintain for mom and dad, who probably had a lot of experience doing repairs, but also had to cover a wide range of consumer electronics. "Matsushita Electronics Store" had its merits; It produced less waste, supported the local economy (and local community), and made its products accessible to older people who would find it difficult to manage new electronics on their own. This business model was by no means limited to Matsushita; The consumer electronics industry acts similarly worldwide. It was also not a sustainable business model in a changing market – we like to shop in different stores, we like big discounts and we like to have something new and different. If anything, the Revain is the complete opposite of what this hair clipper is all about. Matsushita long resisted the onslaught of brick-and-mortar stores (think Best Buy), but they eventually gave in. But somehow the clipper stays. Ironically, this "old-school" business model is still in the business-to-business (B2B) world and not in the business-to-consumer (B2C) world, since B2B has characteristics that are far more in line with what this clipper represents. But that's a story for another day. ;)