I had been trying various "no poo" methods for 10 months before trying this shampoo. We live in Germany and have VERY hard water so finding something that doesn't leave hard water residue in my hair has been very challenging. Baking soda and vinegar left my hair dry and waxy, honey didn't remove the oil, egg works great but you can only use it a couple times a month. Soap nuts worked but take some pre-planning and I wanted something fool proof for days when my hair has to look good. I have baby fine hair so any kind of oil or build-up on my hair shows immediately. This shampoo leaves my hair clean and full of body and there is no need for conditioner. Yes, this stuff is pricey but I use much less of it than I did conventional shampoo and conditioner, and I only need to use it twice a week, as opposed to daily with the old stuff. With that taken into consideration I spend less just using this one product. My hair used to get greasy by the next morning when I washed my hair, now I can go 3-4 days before it looks greasy. This shampoo does not lather up like a normal shampoo but is very effective in removing oil without over drying out your scalp. I am still amazed that my hair doesn't tangle and isn't impossible to comb through, or doesn't feel like straw without using conditioner. If you would like to rid your hair care routine of the harmful chemicals used in most products and still have great looking hair give this a try, I hope you like it as much as I do!Edit: Some people have complained about tangled hair. I have a spray bottle of 75% water and 25% apple cider vinegar I keep in the shower and I spray my hair with it after washing. I let it sit a few minutes and quickly rinse with cool water. This really helps with static, tangles, and hard water residue (if you have hard water like we do!).
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