I liked that they were able to find out what keywords we wanted when doing our search engine optimization (SEO) analysis for us so as long as you know exactly who is going to be working with then there shouldnt really any problems at all! The whole process was very quick but also thorough - took about 2 weeks from start to finish due to some unexpected delays within my organization's budgeting/planning cycles.
So far everything has run smoothly without too many issues or complaints coming up afterwards after completion.