The best part is I can receive a notification via sms or email when new customer joins my list.I am able to track when my prospect is online and when they navigate away from my website.This is really a great tool, I feel it is easy to use and I have no complaints.It works very well for me and I will continue to use it. I recommend it to all my friends. I have been using this tool since I started my business and I can say it has been very beneficial. I am able to track my visitors and I am able to target my prospects. I like how easy it was to set up my account, create ads that are specific for each user demographic group (age range), test them in real time with data analytics tools such as heatmaps or A/B testing. The interface could be more intuitive - there's some features which require too much clicking around before you get what you're looking at! We use mobile wallas primarily for advertising purposes but also have used their services for customer surveys.