I like that they are able to provide you with everything needed, from marketing through analytics & insights all rolled into one place! They also have great customer service which is always helpful when working remotely or out-of-office hours. There's nothing much i dislike about them but wish there was more variety for their products/services offered. Their product range covers every aspect of retailing so it can be difficult at times finding what exactly your looking for (eg. social media). However once we do find something useful then its easy enough to get hold of someone via live chat who will help guide us towards our desired solution. We're using this tool as part of my role within the business to ensure all digital campaigns run well together across various channels, including web store visits etc.