I like that it allows me to create multiple personas of different customer types so i can target them better with my ads! It also has great reporting features which makes analyzing data easy as well! Nothing really at this time but if you are looking into creating your own ad targeting tool then definitely give punch h's platform some thought because they have done an amazing job in building out their product line up over the years.
Targeting our customers' needs by providing more relevant content & advertising options across all channels (digital/social media).