Great product at an affordable price. I also compare it to Baxter of California, it holds up very well with a matte finish. Recyclable, very big detail if your hair doesn't look right after brushing. I use it every other day because it doesn't wash off right away. Other days I use Reuzel Clay or Layrite cement to reduce buildup. If washing is a must I hate to tell you but you must use dish soap as it contains oil. I prefer an oil base as it lasts longer. The application of this product is no different than Baxter, it is actually easier to use. Baxter I have to use the hair dryer for about 30 seconds to heat it up. This is a great product for a beginner or intermediate clay user. I use Baxter, Reuzel, Suavecito and Layrite Cement. Alternating heavy and light fixation minimizes stretching. I hope this helps some people to choose this product. Happy styling!
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