I like that we can manage our campaigns from one place! It's easy to navigate through all of my accounts in order for me not have any issues with it. The platform is very intuitive which makes things easier when trying out new features or solving problems. Sometimes it takes time before they add more filters/features but overall this product has been working great as far as managing multiple platforms goes. We are able to see how each account performs using their reporting feature so if there was an issue then we would be notified immediately.