I like that we can create our own pages from scratch without any templates or limitations! We also have access to all of the integrations such as Google Analytics (which is great for SEO). The customer service has been very helpful when it comes time to ask questions about certain features. There are some limited options in terms of page customization but this isn't really an issue since you're given ample room to make changes within your CMS platform. If creating custom landing pages with specific call-to actions were easier than using one of their template platforms, then there would be less reason not to use them instead. Creating branded content specifically around each client's products/services was easy enough because they do allow us to customize everything ourselves.