I have worked closely w/ their team at several points of time over my career from an Account Director role through working as CMO for both brands (Cultivation & Wahlburgers). They are extremely talented strategists who always deliver actionable insights which drive our business forward every day! At this point they've been involved almost exclusively within digital media - so no complaints there :) Their expertise is wide-ranging across all aspects but especially around data science approaches; social listening / engagement tactics etc.; user experience design concepts like 'nudging' customers towards desired behaviour patterns via various channels including mobile apps + web experiences); content creation strategies using AI driven automation platforms suchas IBM Watson Content Studio) alongside existing editorial processes e.g., curation of news stories by journalists into relevant product category themes.).