We are able to build campaigns in less then 5 minutes, targeting ads for specific locations or segments of our audience within those geographies is easy via filters that we can set up as needed! The interface could use some work but its still very user friendly even if you have no experience with ad networks like this one!! I would definitely recommend giving it at least an try because there's nothing else out here quite similar enough yet so far everything has been just perfect from setup/management through reporting.
Our main goal was creating targeted lists (in various sizes) who were interested about certain topics such us realtors looking into properties related specifically by their address range or areas where they may be wanting homes /properties available etc.. It makes managing all these data much easier when using tools designed especially for advertising purposes rather than having them manually created which takes time plus sometimes.