The ability to make products with advanced features at an affordable price and have it shipped faster than you can say "I'll take two". I like that we can see changes made by our customers very quickly. We also love having multiple channels for feedback so everyone is heard but not overwhelmed. It would be nice if they could do some things themselves without us asking them every time. We are able to easily work around their system to get answers when needed or just to let them know what we need next. This allows them to focus more time working on new product development rather then trying to figure out how to solve issues with software.