It enables me to send an alert if I don't see any animals or any issues in my farm within 4 hours after it happen! Very useful tool with very good customer support - anytime during work day. The interface can be simple for inexperienced users but also difficult when you need complex searches. There are too many filters available (i.e "location", "farm id") making impossible to find what we are looking for quickly and easily. Great product overall. We use this app all over Latin America so far and have seen huge improvements in productivity as more people access it. The fact that this app was developed for cattle farmers who did not have any knowledge about computer technology. It has been very helpful and easy to use for us as we are cattle farmer without having much knowledge about IT or computer world. The fact that it helps me to make my work easier by sending SMS to my customers when I'm away from them. It works like a charm. I do recommend using this application because it really helps me solve problems regarding the management of our cattle, milk supply etc.