It's easy to use, it has all you need in one place and there are tools available for those who want more. The interface could be better but I think this can be improved as well with some updates. It would be great if they offered an API so we could integrate our data with other platforms like Zapier or Salesforce. We used Asinhunt because of its price tag compared to competitors products. It was perfect for us since Asinhunt offers everything needed at once unlike others which provide only tracking information not allowing for custom reports or exports.