As a licensed professional, I want to advise people. This product will not turn your hair brown or magically make your blonde hair look like an Instagram pic! This is a temporary (but effective) way to hide some of the copper cast from your hair after it's already been professionally colored/lightened or if you're a naturally golden blonde. If your hair is a very dark orange, as in levels 1-6 (although levels 1-4 are never truly orange, it can still appear red but I digress), you will most likely need to go to your favorite professional salon, around toner/glaze. For level 7 and above this will work great for you! I suggest washing with regular sulfate free shampoo first then lathering clean hair lightly if you have an orange problem fix it and leave in for 5-20 minutes depending on your hair porosity and how copper colored it is (e.g. little brass) . / high porosity - 5 min / lots of brass / low porosity - 20 min). You may have to test it multiple times to see what works best! Also, wear gloves! This material is highly pigmented and will make your hands look blue. Don't worry if you end up leaving it on too long or your hair turns too ashen or even bluish. only lasts for a few washes. Also, I recommend that you apply the conditioner deep into your hair as, like most tinted shampoos, this product dries out easily. Finally, for those of you who have more of a yellow/gold issue than orange, try Fanola No Yellow Shampoo instead! For my licensed colleagues, buying hair products from Amazon is usually blasphemous for me, but salonguys.com sells them for that price. much more and the shipping is so expensive that i bought the same product here as well to review. As far as I can tell, they're virtually identical out of the box and give the same results on my clients. Basically, if it's fake, it's damn good, so save your money! Hope this helps, good luck!
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