I like that it is easy enough so anyone can create an account with minimal training required (even if you don't know how code works). The interface could be more intuitive - but this seems pretty minor considering what they've already accomplished in terms of functionality! We're using StoryBloks as our main communication tool within my organization; we have several different teams who all need access at once via one platform without having separate accounts or applications/websites set up just for them each time something new comes out.
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