The ability to connect with customers through email marketing is one of my favorite things about this product. It's also very easy for me to use as well! I have not found anything that I dislike yet. I would highly recommend trying it out if you're looking into any type of customer relationship management or email marketing products. We are able to send emails directly from our own database without having to pay an additional fee. This has helped us save money since we no longer need third party services like MailChimp to help do so.