I like that we are able to automate our internal reporting as well! That's what makes us more efficient because now when someone submits an article for me at work i'm not stuck searching through hundreds if articles manually trying find one they submitted earlier before submitting my own version etc.. It also allows others within sales/marketing ect who may want their names included but cannot do so due too much competition amongst companies -to submit press releases themselves without having any proof from them which is great!!