I like that it shows you how to write your own story for each product or feature, which helps keep them focused in their messaging & message delivery process! It's very easy-to use but not really intuitive if coming from another tool (like HubSpot).
The pricing model could be better - some customers don't have enough volume/budget yet so they're charged per user vs paid monthly subscriptions with no free trial period etc? We've used this out of our Agency account because we were unable find something similar at lower cost points when trying create content marketing campaigns as part my digital agency business plan expansion into B2B sales training services. This has helped us drive more qualified leads through blog posts + videos about specific topics within industries where there are gaps between what companies know / need help learning compared other solutions available via traditional channels such as white papers annd webinars.