I like that it allows me to see what people are doing when they visit my site, which gives us valuable insight as we try to improve our web presence for better SEO results! If you're looking at this software because of its ease-of-use or price point - don't bother with those features unless there's something specific about them you need (like reporting). The interface could be more streamlined/less cluttered if needed but overall, just go ahead and use it without reservation. We've been able to track visitor activity in ways not possible before using visualpath so far. It has provided great insights into how visitors interact with our content. This helps identify where improvements can be made both from UX perspective and search engine optimization standpoint.