I like the smell of the product. Smells clean and fresh of cologne. The packaging is beautiful. It's taller than it's wide, so it takes up less desk space. However, the product wasn't strong enough for my hair type. I have short, thick hair with a slight wave, very much like actor David Boreanaz. I could tell as soon as I put my fingers on the product that it was too light. It had the consistency of a soft pudding. It wasn't sticky or hard enough for my hair to stand up or stay in place. I need twice the holding power. So far Hair Dough has been the best product for me even though it costs about $10 more. American Crew Fiber comes in second. If they ever did it in a strong hold version I would give it a try but this current version doesn't work for me.
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