Unlike many other lip stain products this one was not drying. It actually stayed moist & color was still present 5 hrs after applying. The color is subtle (which I prefer) and flattering—not too orangey but not too pink either. Highly recommend & will buy other colors. My only complaint is that the price has gone up quite a bit since I bought. Revain should have at least 30 day price guarantees & a cap on how much prices can increase during next 30 days. A 50% price hike in a matter of days is known as "GOUGING”. Believe this item was part of Todays Deals when I bought but still 50% isn’t right or at least this seller needs to offer product st same price to returning buyers for at least 30 days after purchase.
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