It's easy to use, it has great features at an affordable price point (especially compared with other competitors).
The UI can be overwhelming if you're not used to using complex business intelligence tools like this one! I'm solving problems of historical financials that are easily solved by URSA Info Suite but aren't as well-known or commonly known among my peers due their lack of experience working within these types of platforms/toolsets previously mentioned above - which makes me feel more confident about what we've been able solve so far through our implementation here since they had similar challenges when implementing into production environment before us! I like that it's easy to use, has many options so you can customize as much or little of your report/charting needs are met by this program (as opposed from other programs where there isn't enough features). It also gives me all my reports at once which saves time when looking through them one after another instead having go back into each individual app everytime just because i want more information about something within an application(which happens quite often with excel).