The website itself looks very professional with all of its child-friendly graphics (and it's easy to navigate!) I don't like how you have to get creative when looking at different categories or subcategories within certain ones - not enough options! You need more variety than just age groups/gender specific toys; but overall this has been helpful because now there are many things that my son will be interested in playing with instead of only one thing he likes doing. We're saving money by getting him new games rather than buying them ourselves since they tend to cost upwards $60-$70 each time which isn't feasible after awhile unless your kid loves these types of game titles constantly. My daughter enjoys going through her own toy list daily & seeing what she wants next from us, therefore making shopping together easier too :).
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