The interface of this ad platform was really easy for me as an advertiser who has never used any such online marketing tool before! It also helped us make our first impression with some great ideas that we could explore further later through other features like campaigns etc. I would say nothing much about it because there isn't anything bad either which can let you down when using them. There were no downsides at all. Try out their free trial version once if they have one available so that your mind will change too after seeing how simple yet effective this product is. Online Marketing needs improvement but not from POPADS!! We started off with just $1 signup bonus up front then went ahead and made sure every dollar spent by us became worth more than what we initially paid back.