UPDATE: I've had this belt for a while and now I know what's missing. Need a better way to hold the end of the strap (the part you pull to make the strap tighter) as it now retracts right after tightening. It's been a really great belt so far. I compared it to one of my other stretchy elastics and this one was much longer because it doesn't need to stretch as much to get the right fit. Other straps offer less tension, requiring you to tighten them enough to make them look like they belong to a much smaller person. I've almost completely unbuckled my belt (adjusted to 40 inches) so now I can tighten the belt if it loosens or I lose weight ;)