Review on Adapex by Nick Atkinson

Adapex is easy to use and offers many different types of solutions for companies like ours. It also allows us to have an overview of our whole portfolio, which we can't find elsewhere. The support is also very good! I don't like the fact that we only see a percentage of the budget in our account when using the live bid tool. For example: if we spend 100% of our budget, we see 100%, but if we use live bids, it's more like 50%. This might be because it takes some time for the changes to take effect. Also, sometimes it is hard to filter between different campaigns (in terms of date range). If you are looking for a reliable system to handle your media buying, then Adapex is definitely worth considering. We mainly use it for running PPC campaigns.