I have identified a few areas for improvement in Odosalii's online store as a regular user. The website can be clunky and challenging to browse, with unclear categories and subcategories, which can make discovering certain things a tedious experience even when the product selection is impressive. Additionally, there may be discrepancies in the product photographs, with some having a number of high-quality images and others only having one. More information on sizing and fit is needed in the product descriptions as well. Additionally, there are numerous steps and unclear directions in the checkout process that might add time and complexity. Last but not least, the customer service might be improved. My enquiries have frequently received a delayed answer. Although I value the high quality of Odosalii's items, I think there is room for development in the user experience of the online store to improve the shopping experience.